The list of B-reel cowboy heroes from the 1930s and 1940s begins with Tom Mix and Ken Maynard and continues with Gene Autry and Roy Rogers, who were in turn followed by others too numerous to mention. The movie heroes were followed again (see next sidebar) by more cowboy heroes on television. After about 1965, however, the big-budget TV cowboy shows—“Rawhide,” “Bonanza,” “Wagon Train,” “The Big Sky,” “Have Gun. Will Travel,” “Gunsmoke”—as well as the ones primarily aimed at kids—“My Friend Flicka,” “Sky King,” “Fury,” “The Cisco Kid,” “Zorro,” “The Lone Ranger” and “Roy Rogers”—fell out of fashion. One of the last TV shows to feature a horse was the whimsical “Mr. Ed.”
By the mid-1980s, however, there was a revival of sorts, prompted in part by the nostalgia of…