T3 India December 2024

TCL NXTFRAME Samsung’s The Frame televisions are well-known for transforming the humble TV into a literal piece of art to adorn your wall, but they’re not the only game in town. Rival company TCL has just launched its own take on the TV-as-wall-painting with the NXTFRAME and NXTFRAME Pro ranges, both of which can display a variety of artistic pieces when not in use. Both range in size from 55 inches to 85 inches across and, thanks to the artistic gimmick, don’t obnoxiously dominate the room despite their impressive dimensions. Beyond the expansive display, these TVs aren’t just about visuals: they pack in Bang & Olufsen soundbars for premium audio, too. Throw in a slimline 1.1-inch thickness, QLED display tech with a 144Hz refresh rate (up to 240Hz for gaming)…

This time I will break convention and talk about branding, instead of pure technology and innovation. This month we saw some really bold and innovative move from Jaguar the automotive brand, it’s aiming to not just rebrand or contemporarize, but to completely overhaul its positioning for the future, as it transitions into becoming an EV-first automotive company, soon. Most of social media has not liked or accepted this change for various reasons which is quite expected for a powerful legacy brand, but the brand has generated lot of conversation and recall, something which this legacy brand has not seen for the last 50 years. In December we will know, how this EV transformation will play out, as we get ready to expect something truly transformational from the brand side on…

TITAN EDGE MIKA ₹59,995, titan.co.in Titan’s first-ever unisex carbon fibre watch under the EDGE series, designed in collaboration with Madras International Karting Arena (MIKA). The new Edge watch features a case made from lightweight yet incredibly strong carbon fibre, traditionally used in aerospace and motorsport industries. The analogue display is designed to provide clarity and simplicity, ensuring easy readability, while the strap is crafted from premium leather, and adds a touch of luxury to the watch. Powered by a quartz movement, it offers accurate timekeeping with minimal maintenance. T3 SAYS: A watch that seamlessly combines luxury and functionality. TECH-O-METER THOMSON SOUNDBARS Starts from ₹1,499, thomsonhome.in The new Thomson sound bars promise to deliver immersive sound quality with state-of-the-art features catering to the casual listeners on a budget. The soundbar comes…

₹6.79 lakhs onwards (ex-showroom), marutisuzuki.com Since its introduction in 2008, the Maruti Suzuki Dzire has been a segment leading bestseller and the dazzling new Dzire 2024 seems well set to continue that legacy. The fourth gen Dzire goes beyond your expectations and offers a good blend of convenience, safety, style, comfort and rock solid reliability that have become the hallmarks of the car. With new age features (360 camera, electric sunroof, wireless and USB-C charging etc) the Dzire is a great value for money sedan that is sure to delight everyone in the family. And also the driver - who will love the engine, steering and manoeuvrability on various road conditions. Exterior and Interior Design The exterior design of the Dzire 2024 is both modern and sleek but not audaciously…

₹18.90 lakh onwards (ex-showroom), mahindraelectric.com The Mahindra BE 6e isn’t just another electric SUV; it’s Mahindra making a bold statement about what the future of mobility should look like. When you first see it, the design grabs your attention—it’s sporty yet sophisticated, staying true to Mahindra’s new HEARTCORE design philosophy. As one of the first models from their BE (Born Electric) series, the BE 6e sets a high bar for innovation and sustainability in India’s EV market. Built on the lightweight and versatile INGLO platform, it’s a blend of cutting-edge engineering and futuristic design. But it’s not just for tech geeks or eco-conscious drivers; it’s for anyone who wants a powerful, stylish, and practical ride. Exterior and Interior Design The BE 6e is a showstopper. Words like “edgy,” “bold,” and…

HANDS-ON iPHONE 16 PRO / PRO MAX From B1,19,000, apple.com This is a big release, even if the changes might be rather small. At first it’s big in terms of size: as soon as we held the new Pro Max, which is something of a doppelganger for the previous generation, the screen struck us. At 6.9 inches, it’s Apple’s largest display ever, and while the device is microscopically larger than the last gen, that extra space has mostly come from the bezel rather than an embiggened case. The same trick has been pulled off on the 6.3-inch screen of the Pro model. Apple’s reps tell us they’ve rerouted screen traces from the edge to underneath the display; we have to assume the bezel’s days will be numbered soon enough. The…