The February issue of Golf Australia magazine had been well and truly “put to bed”, as we say in the trade, when the man from The Times, Tom Kershaw, scooped everyone and dropped a bomb: Elvis had left the building.
Along with Belgian Thomas Detry, Kershaw reported that Australian golf’s “Next Big Thing”, Elvis Smylie, had signed with LIV Golf, presumably, though it had yet to be confirmed, joining Cam Smith’s all-Aussie Ripper GC to replace Matt Jones.
Weeks later when that, too, was announced, the press release from LIV Golf, in the way of the startup’s messaging, was global in scale and borderline breathless.
“Ripper GC of the LIV Golf League, the global golf league blending world-class competition with entertainment and culture to grow the game worldwide, today announced…
