When corporate leaders gather around sustainability tables, the focus often rests on compliance, reporting frameworks, carbon audits, and ESG disclosures. These are important components of a responsible business, but increasingly, they are no longer sufficient.
There is a strategic gap in how we think about sustainability, particularly across South Africa and the broader continent. It is a gap I call “the Circular Blind Spot”, and it is high time we address it. The Circular Economy (CE) is not a new concept, but it remains underutilised by African corporates. At its core, CE is about intentionally designing out waste, extending the life of resources, and regenerating natural systems. It shifts us away from the traditional linear model of take -> make -> dispose, and toward a regenerative one of reduce ->…